MCOM 252 - Introduction to Web Publishing

3 Credit(s)

A comprehensive overview in planning, organizing and creating a web site. The course features emphasis on creative and communications imperatives in web page creation including design, layout, navigation and usability. Topics include web site types, structures, the importance of the home page, understanding screen real estate and how to use it effectively, white space, typography, titles and headlines, search engines and how to get listed and many other issues and topics related to effective web page creation.